The circular economy is the new black
Surely you have seen on the Internet some tool to calculate your carbon footprint, like this one from WWF. And you may even have been curious about the water. If not, we encourage you to try them. To know what step you leave every day on the planet you must reflect that you will have to count from the energy expenditure of your home to the means of transport you use, through your food and leisure customs, among many more criteria. The result you get summarizes the amount of greenhouse gas emissions produced when you go through all your daily activities. Yes, flying will often trigger your indicators. But the way you consume weighs more than you think.
The importance of looking at the life cycle of a product
We can then define the carbon footprint as the total greenhouse gases released directly or indirectly by a person, organization, product or event. For this reason, it is essential to know it for both people and organizations. Only in this way could we determine which reduction measures are the most effective.
Taking into account the life cycle of a product as a whole is essential to know what carbon footprint it leaves. This ranges from obtaining raw materials to the production process, distribution, use itself and the final stage of shelf life. Precisely this last phase is essential when it comes to reducing its environmental footprint. The deposit, reuse or recycling of objects that no longer serve us is key to reducing the expenditure of raw materials and energy that involve creating new ones to replace them.
Ecodesign: the tool of the circular economy
The system based on extracting, producing, buying, using and pulling is coming to an end. We have to understand that the planet is a living being, and that everything we do is interrelated. You know, the simple flap of a butterfly can lead to changes in the most unexpected place 🙂
Yes, we must consume consciously, we are clear about that. But it’s hard for us to worry about making good purchasing decisions if the way we produce doesn’t change. Thus, ecodesign or sustainable design takes center stage. It consists of incorporating environmental criteria in the same phase of conception and creation of a product. That is, it proposes a comprehensive vision, aimed at minimizing impact. To be clear, the benefit of this approach is broad:
- The producer optimizes the use of water, energy and resources. It also generates little waste and manages it correctly.
- The person who buys that product gets a durable, less consuming and repairable.
- Society saves raw materials, which can be applied to other purposes. In addition, much of the costs of waste treatment are eliminated.
As if that were not enough, the view of ecodesign is innovative and efficient,and does not compromise the safety, functionality or quality of the goods that are produced. It also addresses consumers’ environmental concerns and helps organizations comply with legislation. With all this, there is no doubt that it is an essential ally to transform the linear economy into a circular economy. In addition, it is a good source of local and quality employment. All advantages!
From cradle to crib or turn waste into a resource
The circular economy promotes reuse and recycling. It involves the entire system collaboratively integrating the lifecycle of a product. That is, they will be including all the people involved in design, production, repair, recycling, waste management and final consumption. In fact, converting waste into resources is the key strategy. If you know the zero waste movement you know what we mean. Approaching zero waste is a challenge, but it is possible,and thecircularity mode helps us.
The ecodesign, the industrial and territorial ecology, the functionality-based economy (service) versus possession (well), give a second use of products, collect waste or parts of objects to obtain new products (upcycling, repairing to give a second life, and taking advantage of it as an energy source which cannot be retreated) are the keys that will lead us to that virtuous circle in which the economy can be converted. In Bemariposa , we are very clear that circularity must take on more prominence.
In Bemariposa we are very clear that circularity must take on more and more prominence. If you look at many of the concepts mentioned in the post, they are reflected in the areas of impact of the companies that you will find in our social and sustainable marketplace. Now, all we need to do is have more and more people support the Bemariposa effect. Can we count on you?